The Men's Skincare and Fragrance Blog since 2011

Comments

Why have legacy comments been removed?

It was a big decision to finally remove comments however there have been a number of factors gone into this decision and as with everything, I wanted to be very clear and transparent as to why.

In what has been referred to as the ‘golden age of blogging’ from around 2009 to 2013 commenting systems on blogs were very, very popular. In recent years however, the conversation has been moved to social media, such as Facebook or Twitter. The MANFACE community has always been very Twitter-centric as this has allowed people to discuss openly and freely.

For any bloggers reading this, I wrote an article last year: Blogging Advice: Why Aren’t Readers Commenting?

Engagement

In the blogging ‘industry’ engagement is a very important factor as it shows that not only are things being written about, but that those reading it are engaged with the content. The demographic on MANFACE does not and has never fallen between 13-24 – the most common demographic with many other blogs and YouTube channels. On MANFACE, it has always ranged in the 34+ and more male leaning than women demographic. As this demographic has not been brought up commenting, tweeting and liking as a reflexive action they are far less likely to openly engage, instead opting for direct communication or as a necessity to highlight any problems or concern.

This has been very apparent whilst blogging since 2011 and is why I have always been very open with my email address and have an inbox especially for those wanting to discuss their skin or get more information on a product.

To speak with me and join in the conversation, email me at hello@manface.co.uk or join over 10,000 other followers on Twitter @manfaceuk.

Technical Improvements

The legacy commenting system, and others trialled such as Disqus Facebook Comments and Google comments, are very resource heavy. This means that every time a page loads, the database that MANFACE works from is being queried for new information which slows down the site for you, and for other readers accessing the site simultaneously. This server load is a ‘dead’ load and resources can be positioned elsewhere to improve overall site speed and performance, reducing load speeds; particularly on mobile and tablet devices.

Although MANFACE is armed to the teeth against spam, attacks and trojans; the site comment spam filter receives over 100 spam comments per day that again creates a hugely unnecessary impact on site resources and database performance.